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Unpacking critical technology decisions as organizations grow
What happens when your business grows faster than your IT resources? Drawing on Crunch Fitness’ growth from 75 clubs to nearly 700, senior technology leader William Schellhaas shares the technology decisions and steps that enabled a concentrated IT team to support the company's scaling business.
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Business growth changes what your technology needs to do and raises the stakes of every decision. New tools can solve immediate problems, but they can also create overlapping systems, added admin work, and more complexity for already-stretched IT teams.
Join William Schellhaas, VP of Technology at Crunch Fitness, for a practical discussion shaped by more than a decade of guiding technology decisions as the company grew more than 800%. He’ll explain how he weighs a new request against the ongoing work a platform may create and when consolidation makes more sense than adding another tool.
Walk away with a clear understanding of how to make informed technology decisions that serve your organization now and as needs change.
Serlahan
Know when existing systems no longer fit
Identify the signals that complexity is beginning to affect adoption, resources, and the business.
Separate valuable technology from the noise
Learn how to navigate a crowded market where many solutions promise to solve the same problem.
Support competing needs with limited resources
Gain valuable perspectives on ways to make infrastructure choices that actually work across the organization.
Simplify without limiting what comes next
See how reducing complexity can create more room for business growth and innovation.
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William Schellhaas
Leads technology strategy to support the needs of Crunch Fitness employees and members.
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Shannon Ford
Shapes brand storytelling and experiences for Dropbox customers.